Monday, October 31, 2011

Nominations Open for Annual James Edgar Community Service Award -Brockton, MA

The Downtown Brockton Association is accepting nominations for the annual James Edgar Community Service Award, sponsored by Good Samaritan Medical Center.
The James Edgar Community Service Award is given each year to the person in the community who best exemplifies Edgar’s spirit of generosity toward the city’s children. The recipient must be a Brockton resident.
James Edgar was an immigrant from Edinburgh, Scotland who opened Edgar’s Department Store on Main Street in Brockton. In December of 1890, he dressed up as Santa Claus based on a popular illustration of a jolly Santa drawn in 1863 by the famous cartoonist Thomas Nast. Edgar did not intend for this to be a commercial attraction. He did it for the enjoyment of the children and to promote Christmas. It began the tradition of the department store Santa Claus. Within days trains from as far away as Boston and Providence brought families and their children to downtown Brockton to see Santa. The idea quickly transferred to department stores around the country and continues to this day. A city park is named for him.
To nominate someone for the James Edgar Award, please submit the following:
  • Your Name and Contact Information including Phone Number and eMail Address
  • The Name and Address of the Person you are Nominating
  • A detailed description of how this person has benefitted the children of Brockton
    and why they deserve this recognition.

    Please keep responses to a maximum of 250 words.
The deadline for submitting nominations is Noon on Friday, November 4th.
Please submit nominations to:

Jennifer Kovalich, communications manager, Good Samaritan Medical Center at:
Robert Malley, Executive Director, Brockton Parking Authority, at
The recipient of the James Edgar Award will be honored during the 25th Annual Downtown Holiday Parade on Saturday, November 26th. The honoree’s name will also be included on the Edgar Plaque on the James J. Adams Parking Garage on Main and Crescent streets.
Each person may only nominate one individual.

You Can Also E-Mail Them To

Mail Them To:
James Edgar Community Service Award1st Department Store Santa
137 Main Street
Brockton, MA 02301

Sunday, October 30, 2011

Send Us YOUR Santa Pictures, and tell us a memory!

Share an American Tradition with the millions who have found joy thanks to Mr. James Edgar "The First Department Store Santa" Send Us YOUR Written Memories and or Santa Pictures So We Can Post Them To The Site.
You Can E-Mail Them To
Mail Them To:
Santa Memories
1st Department Store Santa
137 Main Street
Brockton, MA 02301
(include a stamped self-addressed envelope if you want your photo returned)

Click Here To Upload A Picture To Our Facebook Fan Club

Click Here To See Some Already Posted!!

Saturday, October 29, 2011

Downtown Brockton Massachusetts Holiday Parade Cover Contest Art Submitted

Over 150 pictures of art created by students from Brockton were submitted to the Holiday Parade Committee on Wednesday October 26 for review.  The winner will get their drawing featured on the 2011 Holiday Parade Booklet.  Thank you to all those who submitted drawings this year.............For more information about Brockton's Santa Hat Challenge and The 25th Anniversary Holiday Parade go to